June 2014 - August 2014
- Designed and updated presentation and promotional materials for programs including NYC STEPS and Exergamers.
- Assisted with planning and coordination of 2 events which included preparing gifts and materials, taking photos and videos, and editing of the photos for publication.
- Assisted with the first-ever compilation and analysis of 2 years worth of program evaluation survey metrics.
- Reviewed web-based courses and provided feedback for development of five new supplementary training materials.
- Researched, wrote, edited, and monitored metrics of over 5 pieces per week for social media sites; Improved audience interaction by 25%.
- Tracked and analyzed over 100 press hits by doing environmental scans for program areas (Open Data, public-private partnerships, etc.).
- Researched and wrote weekly pieces for the open data blog and DoITT official blog
Situation: DoITT had a program, NYC Steps, which is a program that teaches basic technology skills to survivors of domestic violence. These technology lessons are thanks to a partnership with Microsoft who created a series of self-guided online learnings. However, many of these women do not even know how to turn on a computer, so there was a learning gap.
Type: Program Development Strategy
Approach: After meeting several of the members of the program and testing the learning module myself, I was able to identify the main issues with the learning experience. There was a language barrier, since most members were international and could not understand English. There was also a lack of knowledge on the computer as a machine.
Solution: I created a step-by-step guide full of images and screenshots to fully guide the members on using the learning module.
Impact: Usage and positive user experience with the learning module increased. Now, there is a guide written in Spanish too. With the program growing every year with over 100 total graduates, these types of guides are increasingly important.